January 2008 News » CRM

pagenews10

Latest News

  • Tallink celebrates Ten Years with Seaware

    Versonix's Seaware successfully supported the growth of Tallink-Silja’s dynamic business over the last ten years.

    Read >>
  • Virgin Voyages selects Versonix Seaware

    Leading up to the much-anticipated launch of Virgin Voyages, Virgin has selected Versonix Seaware as it’s premier reservation platform.

    Read >>

The CRM functionality provides the ability to create a marketing campaign, track its status, and has the ability to target specific Clients or Agencies based on a defined set of records in Seaware.

For Example: a marketing campaign could be created for all Clients in California.

Once the campaign has been created users can then use a document template and the mail merge function to generate documents that can be sent later by e-mail, fax, or mail (depending on the type of campaign).

Contact Information tables record when client or agency has been targeted by a campaign – listing the campaign code and the date of the campaign. Additional fields on this table can be used to record responses back from the client or agency, or can be used independent of a marketing campaign to record additional contact information from that client or agency.

 


  • CRM
  • Ability to create a marketing campaign.
  • Track the campaign’s status.
  • Generate documents using a document template and the mail merge function.
  • Record information about the marketing campaign at the client / agency level.
  • Ability to record additional contact information for the client / agency outside of the marketing campaigns.
  • Ability to create a marketing campaign.