Versonix, the leading reservation platform in the travel and leisure industry, is happy to announce that more clients are now taking advantage of Seaware’s loyalty program.
The loyalty management functionality allows revenue management departments to analyze data based on loyalty levels, providing marketing departments the opportunity to create special offers to loyalty members. As a result, data is passed to the system on board where it can then be used accordingly. With some clients reporting more than a million members in the loyalty club program.
Below are some benefits available immediately upon implementation:
- Flexible rule-based ability to earn/redeem points.
For example: allow use of loyalty points only for certain departure dates depending on demand.
- Support a number of loyalty program levels
For example: Silver, Gold, Platinum, Etc. These levels can be used to define eligibility for certain promotions, availability of certain products, etc.
- Ability to earn points for external spend/activities.
For example: earn points for spending money on board (Spa treatments, Shore excursions, etc.)
- Ability to pay with a combination of points and money.
For example: guest can pay with points using Versonix B2C or Call Center Channels.